Wednesday, 11 May 2022

How To Start Love Yourself


Loving yourself is the key to a happy life. When you love all that you are, unconditionally, life reflects that back to you. When you learn to love yourself, fully, you create a happy, loving environment to flourish in. When we lose sight of what’s most important—loving self—we lose sight of our goals and dreams and being happy and healthy. Ultimately, to live a fulfilling life, first and foremost, requires that you love all that you are and trust that life loves you in return. 

Some key points you always need to put light on :


1. Focus

Focus can radically change your life. If you focus on your life to make it better, it will eventually get better.

   

" The secret to change is to concentrate        all your energy , not to fight the old,          but to build the new. " 


Life changes when you decide to change it yourself. You have to work on change. The more you focus in your life and concentrate on the things you have in mind, the better your life will be.


2. Do Not Run From Yourself

If you feel things deeply, if the world has weathered you, if you are going through something that is uncomfortable or painful, or hard - you often have to decide between allowing yourself to numb them. And a lot of human beings choose to numb their experience of the world. A lot of human being tell themselves that it is all too much, that is all too inconvenient, to deal with the dept of their circumstance. And it is often not their fault. In a world that has given us so many ways to kill our pain through telivision or the sensationalizing of being cool and favourable over being authentic.

So, the greatest thing you can do when you are dealing with pain or hardship or change or opposition is to feel it. Please, do not run from your feeling. Run towards it. Run within yourself. Meditate. Get yourself to know your mind, your heart and your soul. Trace your finger over your wounds. Get to know the parts of yourself that you have hidden from the light. Heal yourself from inside first. 


3. Hope 


       Believe in what you prayed for!


You haven't wasted time when things don't work out. Yes, time has passed and you can't get it back, but now, everything that happened taught you : You are worth so much more than that. You have started to see that even though letting go was one of the hardest things you have ever had to do, now, you can focus on the path before you. Now, you can now take deep breaths knowing that the mere fact that "You're here means your story isn't over yet."

Today may look different from what you planned a year ago, and this is also true : Through every change, now you know, the morning sun still shines. The moon still illuminates the evening sky. And every day, you are starting to see : love is still boundless and so much greater than you imagined it to be. You have had to say goodbye to so many things, and yet, here you are, still finding peace. Still pursuing growth and wisdom, as you become who you were meant to be.


4. Continue

      

          Power to let go of the familiar !


You have came so far. You have learned to let go of what was not right for you. You have learned to step out of the boundaries of your worries, believing that in time, it all would be woven together beautifully. It has not been an easy road, but it has opened your eyes to all of the possibilities of what this life could be, even in your all. In all things great and small, continue to see that even in your thankless, unnoticed work, you are still sowing seeds. You are still making mindful and intentional steps towards where you were meant to be. You are still living a life filled with meaning.

There might be days where you feel that your work is in vain, and there might be moments where you do not know what to do with all of the sudden change, but you are wrapped in endless, boundless grace all the same ; giving you strength every day to breathe deep and keep going, anyway.


             https://youtu.be/-YZeXwm65LE


5. Trust The Process


     No matter how many detours you take       or delays you encounter, you will                 always be led back to where you're             meant to be.


Some things you can let go of in the moment. You can shift your perspective or have curiosity rather than judgement. You can choose to be happy rather than needing to show you're right. You can check in at the end of the day and let go. Notice where you missed an opportunity and choose not to carry it into tomorrow. 

Some other things take time to process. Some things are buried down where you stored them. Some things are not quite ready. Sometimes you're comfortable in your pain because it's what you know and sometimes you think you have healed something only to revisit it later on a deeper level. 

Always you need to be gentle with yourselves and compassionate when it's take us longer than you wanted to let it go.


To Practice Patience - To Trust The Process





Sunday, 6 February 2022

To Earn More, You Must Learn More.



 " Marketing takes a day to learn, Unfortunately it takes a lifetime to master. "



Marketing is an important functional business sector that produces revenue by selling comodities that meet customers' needs. It is the bridge covering the void between the manufacturer and the customer.   

 Or 


In general words, Marketing is the process of exploring, creating and delivering the value to meet the target market. It is also known as the backbone of all the company activities.

 

Marketing is not just about selling. It is also about keeping an existing customer happy by communicating with them so that they can remain a customer for life.


Marketing taught to sell the problem you solve for your customers rather than the product you have. A customer do not just buy goods and services. They buy relations, magic and stories because every customer want to know the person that is behind the business.


Lets' take an an example of how Apple Company focus on their Marketing -




• Apple keep its products and marketing simple.

• Apple has worked hard to finding its target audience and then understanding their audience’s likes, dislikes, habits and language they want to use. 

• Apple has done well in having a communication with its customers and getting their reviews. 

• Apple holds the customers experience in high regard.

• Apple creates a mystery and hype around the product.

• Apple have a community of loyal users or customers.

• Apple consider the value of the products.


Communication Skills 




Communication is a skill that you can learn. It's like riding a bicycle or typing. If you're willing to work at it, you can rapidly improve the quality of very part of your life. 

Good Marketing is all about good communication. Good communication doesn't mean sophisticated english. 


" If you communicate, you can get by. But if you communicate skillfully, you can work miracles. "



Traditional Marketing vs. Digital Marketing





Traditional Marketing refers to the satisfaction of needs and wants for customers via those marketing channels that existed before individuals had access to modern digital platforms.




It involves fulfilling the 4Ps' of marketing without making use of digital marketing channels. This traditional marketing mix ( the set of actions, that a company uses to promote it's brand or product in the market ) includes :

1. Product : What you sell. Could be a physical good, services, consulting, etc.

2. Price : How much do you charge and how does that impact how your customers view your brand?

3. Place : Where do you promote your product or service? Where do your ideal customers go to find information about your industry?

4. Promotion : How do your customers find out about you? What strategies do you use, and are they effective?



Digital Marketing, also called online marketing, is the promotion of brands to connect with potential customers using the internet and other forms of digital communication.



Digital marketing spans across a massive network of digital touchpoints that customers interact with many times a day. It is the use of the Internet to reach consumers.

Digital marketing is a broad field, including attracting customers via email, content marketing, search platforms, social media, and more. It's components are :

1. Search Engine Optimization ( SEO ), is technically a marketing tool rather than a form of marketing in itself. The Balance defines it as “the art and science of making web pages attractive to search engines.”

2. Content Marketing is to attract leads that ultimately convert into customers. But it does so differently than traditional advertising. Instead of enticing prospects with potential value from a product or service, it offers value for free in the form of written material.

3. Social Media Marketing means driving traffic and brand awareness by engaging people in discussion online. It involves active audience participation, it has become a popular way of getting attention.

4. Pay-per-click ( PPC ), is posting an ad on a platform and paying every time someone clicks on it.

5. Affiliate Marketing lets someone make money by promoting another person's business. You could be either the promoter or the business who works with the promoter, but the process is the same in either case. It works using a revenue sharing model.

6. Marketing Automation uses software to power digital marketing campaigns, improving the efficiency and relevance of advertising.

7. Native Advertising is marketing in disguise. Its goal is to blend in with its surrounding content so that it’s less blatantly obvious as advertising.

8. Email Marketing uses email as a way to keep customers in - the - know about the brand and to promote a blog , business , content , product and services.



CATT Marketing Funnel






Wealth = n ^ CATT


{ n } Niche : Your success & wealth depends on the niche you choose.

{ C } Content : Create useful content that attracts people from your niche. Blog posts , videos , lead magnets , live webinars etc.

{ A } Attention : Drive attentionto your content using SEO , social media , paid ads and referrals.

{ T } Trust : Build trust with your audience with trip wires, marketing automation and retargeting.

{ T } Transaction : Convert your leads into customers with natural sales methods.


" Without a Strategy , content is just Stuff, and the world has enough stuff. "



Integrated Digital Marketing






Integrated Marketing is a strategic approach to integrating communications and interactive experiences targeting defined audiences and individuals which coordinates all aspects of marketing of a brand, including:

• Paid media 

• Earned media 

• Owned media

In order to achieve consistent messaging customised where possible by channel which presents a unified and seamless experience to consumers across the customer lifecycle or path to purchase.



Personal Branding 





Personal Branding is how you promote yourself. It is the unique combination of skills, experience, and personality that you want the world to see you. It is the telling of your story, and how it reflects your conduct, behavior, spoken and unspoken words, and attitudes. It is an ongoing process of developing and maintaining a reputation and impression of an individual, group, or organization.

It is important because when you start thinking about branding as so much more than just aesthetic, you are able to create a truly authentic personal brand that stands out in your industry.

And, yes when I say personal branding, I mean 
A brand is not just a logo, it's the overall impression and experience you give to your customers. Your brand expresses the value you provide, it's you.

In fact, no matter what you sell online you need to be focused on the person behind the business. It is the personal connection that attracts your dream clients and keeps them engaged.



" Branding is about so much more than what people see. It's about how you make people feel. "




Mass Trust Blueprint 






Mass Trust means you built a brand where the one who follows you trust you blindly that you’ll never mislead them but it is not so easy to build a mass trust.

People trust you more when you implement the same what you teach to the people.

Learn : Learn a new skill through concepts, Facts and Procedures. Understand the concepts , remember the facts and practice the procedures.

Work : Put your skills to work. Implementing the skills will give you better understanding.

Blog : Write about what you have learned and experienced through your work. 

Consult : Start consulting people or the other business to better growth rather than working for them.

Mentor : Mentoring will help you to boost your understanding to a whole new level.

Startup : Start your own brand with the understanding of the market, problems and your own skills.


 
" Great brands inspire people to believe in what is possible. "



This article is a part of Digital Deepak Internship Program 


I hope this article helped you understand the law of marketing and you got to know the huge secrets of marketing. However, if you still have any doubts related to marketing don’t hesitate to ask me and please share your feedback also in the comment section.

Wednesday, 2 February 2022

The idea you had of her, who will be she ? An ideal version's journey from 1.0 to 2.0

 According to Neha Jaiswal, 2.0 version refers that " You can't be anything you want to be, but you can be a whole lot more of who you already are. As version 2.0 will upgrade that you put into your life to make yourself a better person more than yesterday and less than tomorrow."


Journey of 2.0 Version 

We are not perfect human beings , nor do we have to pretend to be , But it is necessary for us to be the best version of ourselves we can be.


Neha says - " Success doesn't bring happiness , happiness bring Success " because being happy , being calm is itself a key to success. Human is very far to experience that it is also a component of life system on earth despite huge knowledge base in destructive to life system on the earth. We do to apply our knowledge to minimize our greed of process by exploiting other components of life system on the earth. It's all about mindset from the moment we wake up, to the moment we rest our head at night. Everything is up to us ; our emotions, our thoughts, our perception and our reaction towards the work.


Neha Jaiswal is someone who loves learning new things and trends. In 2025, she will be the most successful female entrepreneur and having a strong knowledge of what's new in Digital Marketing.


Her life is about to change drastically. All that she has been working on and visualising is about to manifest for her. All her effort and dedication is about to pay off in a major way. If she has faced a tragedy and someone tells her in any way, shape or form that meant to be , that it will make her a better person more than who is she today. She has every right to remove them from her life.


She is itself a work of art because of her hardwork and the way she is passionate towards her work. Not everyone will understand her, but the ones who do will never be able to forget about her. She has to own her story , every piece of it. She never let others to limit her dreams. She is born from an impossible odds into an impossible world. She don't let others to bring her down. She follows her dream and finds her passion. She do the things others aren't willing to do because when it comes down to it, she is only here a little to turn the impossible into possible.


She is always be patient with herself and her growth. She give time to herself to try out new things and trends to build her life even more strong. 


Digital Deepak Internship Program ( DDIP Batch -18 ) is became the turning point in her life. Without a mentor like " Deepak Kanakaraju " , who has a positive mindset, she will never able to focus on herself what she actually wants to do.


This 2.0 version of Neha is not her final version, she didn't stop trying, experimenting, practicing new things and always keeps updating her version.


At last & most importantly is that if you focus on the negative things , you will continue to suffer but if you focus on the lessons that you learnt from your failures, you will continue to grow and no-one can stop you to achieve your goals.

How To Start Love Yourself

Loving yourself is the key to a happy life. When you love all that you are, unconditionally, life reflects that back to you. When you learn ...